25th Dec 2018
Making an effective Social Media Marketing Agency in Mumbai need to plan social media strategy. It can require too much time to make successful your plans. Yet, it is important to take time to do it properly. A successful social media strategy can drive more web traffic and visitors to you and also help you to build a great client relationship. And furthermore, increase sales. Let’s begin step by step social media strategy.
Step 1: Create goals and objectives
In the initial step of social media marketing, you need to set objectives and goals that you want to achieve. Objectives and Targets will help you to monitor your social media campaign performance. You can rapidly react when social media campaigns are not meeting your expectations. For better Social media ROI, you need to set Goals and targets.
Step 2: Track your current social media presence
After setting goals and objects you need to monitor your present status on social media. Take a quick look at your social presence like which network is good for your business, networks are optimized, compare profile to your rivals.
Step 3: Understand your Audience
For effective social media marketing, it is important to know your targeted audience. Get detail regarding your audiences such as Age, Location, Job Title, Income, Most Used Social Network, lifestyles, values, opinions, interests, and attitudes.
Step 4: Develop your Content Strategy
Presently you have a better understanding of your targeted customers or audience and social media channels. It’s time to create a solid content strategy. Don’t focus on only text-based post and include a blog post, videos, infographics, quotes, tips, and pictures. Make your content useful and avoid promotion content.
Step 5: Increase more followers
The most ideal approach to get followers is to follow other individuals. Don’t buy fake followers because they are not your targeted audience. Share useful content on your social channels on daily basis.
Step 6: Create an ideal #hashtag
Make a hashtag for your business. Urge your audience to share their story and experience related to your business with your brand hashtag. Keep in mind; make your hashtag unique and short. Keep away from the complex hashtag. Search the best hashtags.
Step 7: Invest in a social media tool
Numerous marketers use social media tools to boost their productivity. So it's a great opportunity to invest some money in social media tools. Use social media aggregator tools to create a social media hub on your site. With the advantage of social media aggregators, you can integrate all social media post on your website. It will help you to increase traffic on your website. For best social media aggregator tool you can attempt Taggbox.
Step 8: Analyze, optimize and track results
After all these exercises, track and analyze all your results. Tracking results will manage you to optimize your campaign. If it is telling you Facebook or Twitter is your most effective channel, consider doubling down.