Case Studies

India ITME

India ITME

https://corporate.india-itme.com/

India ITME Society—established in 1980—is the apex, not-for-profit body that powers India ITME, the country’s largest textile-engineering exhibition. For 40 + years the Society has championed innovation, technology exchange, and worldwide collaboration for the entire textile-machinery value chain.

The corporate portal highlights its multi-faceted mandate:

  • Flagship Mega-Events – the triennial India ITME expo and vertical shows like ITME Africa & Middle East, drawing 100 + nations of manufacturers, technologists, investors, and policymakers.
  • Industry Advocacy & Networking – policy forums, skill-development drives, and sustainability initiatives that elevate India as a world-class textile-manufacturing hub.
  • Knowledge Hub – market reports, white papers, and thought-leadership content on spinning, weaving, processing, digitisation, and green tech.
  • Global Partnerships – alliances with international trade bodies, giving Indian firms access to fresh markets and cutting-edge R & D.

By consolidating events, membership services, and resources on a single digital platform, the Society cements its role as the authoritative conduit for growth and innovation in textile engineering at home and abroad

Problem Statement & Solution

The Challenge

  • Outdated, non-responsive website – legacy pages failed on mobile and didn’t reflect the Society’s premium standing.
  • Poor visibility for business verticals – limited space to spotlight fabric-sector initiatives, PR, and news.
  • Global-event showcase gaps – international shows and the upcoming GTTES 2025 needed dedicated, high-impact microsites.
  • Fragmented media coverage – no hub to centralise press releases, articles, and on-site/off-site event footage.

Our Solution

  • Full-fidelity Re-design – created a modern, mobile-first UI/UX with clean typography, intuitive menus, and immersive hero sections.
  • Dynamic Content Architecture – WordPress custom post types for Events, Press, Resources, and Media Coverage, enabling real-time updates without dev support.
  • Microsite for GTTES 2025 – built gttes2025.india-itme.com (now live under /gttes2025/) featuring programme schedules, exhibitor zones, and visitor registration flows.
  • Interactive Media Gallery – integrated video, image carousels, and press-kit downloads to showcase both online and offline coverage.
  • SEO & Performance Optimisation – schema markup, lazy-loading assets, and Core Web-Vitals tuning for faster global reach.

Services

  • UX Research & Information Architecture
  • Responsive Web & Microsite Design
  • WordPress CMS Development & Customisation
  • Media-Library & Press-Room Build-out
  • Multi-site Management & Hosting Setup
  • On-page SEO & Analytics Integration
     

Key Features

Mobile-optimised, WCAG-compliant interface

Event & exhibitor catalogue with filter & search

Real-time news ticker and press-release hub

Website Showcase

Tech Stack